Posts Tagged ‘niche’

Stop whining about big box stores: Custom service is the new commodity for entrepreneurs

Dogwalking service

Dogwalking service (Photo credit: Wikipedia)

Every generation since the Baby Boomers has had a nickname. I am 40, that makes me a gen-Xer. I was raised by Baby Boomers who were the mainstream adopters of the VHS, microwave and Atari 2600.

Grand Junction, Colorado, where I was raised, is a suburb without a nearby metropolis. The town is large enough to be self-sustaining without a metro economy, but small enough to have a quaint downtown with parades on the appropriate holidays.

In a vin diagram with one circle representing my socioeconomic status and the other representing my generation, the point where the two circles merged would be called Read the rest of this entry →

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08 2015