Posts Tagged ‘Google’

Why does busy work even exist in schools?

 

English: A tutor with this students in the cla...

(Photo credit: Wikipedia)

In the days before break, whether it be summer, winter, spring or Columbus Day, teachers and students are hit with an anxiousness that detracts from ultimate productivity. Teachers don’t want to grade, students don’t want to sit in class.

The solution: busy work. Multiple-choice quizzes, word searches, crossword puzzles, fill-in-the-blank worksheets, etc. The argument for these types of assignments is that they provide exposure to the material in a fun or easy format. In reality they are popular because they keep students busy working on something and they are easy to grade. They are better than watching a movie – right? Not necessarily. Read the rest of this entry →

01

05 2014

Online Etiquette Tips that Will Help You Get the Job

LinkedIn

LinkedIn (Photo credit: Wikipedia)

No matter what type of business you’re looking to get into, these days it’s important to have a positive online presence. You never know who’s going to view one of your online profiles, and depending on what they see it could lead to incredible opportunities or it could cost you.

Whether or not you’re currently in the middle of a job search, here are some things that everyone should keep in mind when they’re posting things online. Read the rest of this entry →

13

02 2014

Why SEO Education Is Invaluable for All Business Owners

Search engine optimization, or SEO, is a phrase that may cause people who are not in IT to shudder and others to cock their head to the side in confusion. It’s not necessarily easy to understand for those who don’t have to work with it day in and day out.

But if you have a business and a website, SEO should become your new best friend. Without it, your company is unlikely to grow. SEO is essential because it’s how the Internet ranks your website in search engine results.

If you want to grow your brand, you have educate yourself on the ins and outs of SEO. The first thing you may need to know is how SEO technology benefits your business.

SEO creates visibility

In a nutshell, SEO means your website is relevant. The higher your page ranks, the closer to the top of Internet searches it appears. Think of it like this: When you perform an Internet search for a specific company, don’t you usually choose the first one you see?

And why is that? Because if it’s the first result the Internet provides you, it must be a good one. Chances are you don’t scroll down to the bottom of the search page and choose the 89th search page — or even the third — to click on.

With SEO, your website has the capability to make it closer to the front of these search engines, which means your business gains visibility.

Consumer confidence

If your SEO techniques are solid, your business will appear in numerous searches. This gives your business consumer confidence.

Most Internet users rely on more than one search for target keywords. When they see your business name appear on more than one of these searches, this builds their confidence in you.

For example, it’s been demonstrated that more than half of searchers use the first three results of any given Internet search. That’s how important search optimization is for your company’s brand.

SEO education

Now that you know what makes SEO so useful to your business, you need to educate yourself about how it works. This might mean investing in a company that specializes in SEO techniques that can help you build your brand.

SEO is one of the most important facets of conducting business today. Without it, your firm will become obsolete in terms of Internet searches and brand-building ability.

Since most company owners haven’t the time to take on another project, hiring SEO professionals is a growing trend. You’ll receive not only a first-hand education on the inner workings of SEO, but the best possible optimization for your brand and business — driven by those who know the process intimately.

16

01 2014